Guy Kawasaki Quotes (27 Quotes)

This makes them much easier to compare. We use the computer to process the plans, but each one gets seen by human eyes.

It would have taken great courage to do that because at the time, the Macintosh was selling well. You're making 700 gross margin on a Mac and now you're going to go make 35 gross margin on a (software) license I wish we had, but we didn't. We didn't for that reason.

Yes, but he's back again, ... As a company grows larger and larger it will have to bring in different types of managers.

You say I'm a blue sky thinker. Investor thinks You have no business model, and you don't know how to ship.

I hope Apple is creating a computer that is to the Macintosh what the Macintosh was to Apple II. That's the test, that's the main thing.

Don't assume you're done after you've hired someone.

They make cool stuff. Sometimes the cool stuff works. And sometimes the cool stuff doesn't work.

I think the crisis part is over. Certainly, we still have a lot of hard work to do.

A good idea is about ten percent and implementation and hard work, and luck is 90 percent.

You say I don't know much about your firm, but I thought I'd contact you anyway. Investor thinks You're a lazy idiot--why are you wasting my time

Saying that Windows95 is equal to Macintosh is like finding a potato that looks like Jesus and believing you've witnessed the second coming.

Forget about layers, content on demand, and movies, ... Right now, people cannot understand why they cannot get service. If you fix this problem, you're 90 percent of the way there.

Frequently, crashes are followed with a message like 'ID 02'. 'ID' is an abbreviation for idiosyncrasy and the number that follows indicates how many more months of testing the product should have had.

You say My goal is to build a world-class company. Investor thinks How about you ship and sell the first copy before we talk about world-class anything

You say I have lots of great ideas, but I have trouble figuring out which one to try. Let me tell you about a couple. Investor thinks I want to know which idea you're going to kill yourself trying to make successful, not which ideas have crossed your idle mind.

You say I'm bright and ambitious. Investor thinks That's a relief because I usually invest in stupid and lazy people.

You say I love to think of new ways to solve problems. Investor thinks Is this a high-school science fair

You have to start with the basic premise that you need to know what your competition is doing,

A crash is when your competitor's program dies. When your program dies, it is an 'idiosyncrasy'.

Simple and to the point is always the best way to get your point across.

Leverage your brand. You shouldn't let two guys in a garage eat your shorts.

Here's what you should say to investor This is what my company does... It's that simple. What you're trying to do is get potential investors to fantasize about how your product or service will make a boatload of money. They can't fantasize if they don't know what you do.

The angels started singing, the clouds parted, it was a religious experience. I've never had the same reaction to a product, not in 25 years.

Evangelism is selling a dream.

Don't worry, be crappy. Revolutionary means you ship and then test... Lots of things made the first Mac in 1984 a piece of crap - but it was a revolutionary piece of crap.

You say The last time I contacted you, I... Investor thinks I'm going to fire my secretary for putting this clown on my calendar again.

Patience is the art of concealing your impatience.