Saddling the latest version of your company's flagship product with a name that reminds old-timers like me of the Dodge Colt Vista or the even more ancient Oldsmobile Vista-Cruiser At Microsoft, that's what passes for innovation. In his opening speech at a recent Microsoft analysts meeting, CEO Steve Ballmer uttered the 'i' word no less than 24 times.
Quotes about oldsmobile (5 Quotes)
This is not your father's Oldsmobile, ... It's much trendier and more sophisticated. The boomers don't want to live a stodgy life. They want activity. They want to be closer to theaters, restaurants.
My initial reaction was, 'What took them so long' ... They had too many brands, too many fiefdoms, and they had to simplify it. Even after they phase out Oldsmobile, they'll have too many, but I don't see them making another move for the foreseeable future.
Oldsmobile demand and sales did not collapse overnight. GM sat back and watched it happen, ... Your father's car ultimately became a hearse. You've got to have product categories that are growing categories. The four-door sedan is not the growing category
It allows you to say things that sound very dramatic and get away with it. If you had characters in modern fiction say the same things as they're driving down the street in an Oldsmobile they'd sound ludicrous!