The argument that this law is somehow infringing on the free speech rights of legitimate e-mail marketers is absurd. This is a reasonable effort to protect minors from materials society has always deemed harmful to kids. The senders are not barred from sending their e-mails to adults -- just those addresses registered as accessible to children.
More Quotes from Matthew Prince:
Its clear that at the heart of the Utah lawsuit is an unwillingness on the part of the adult entertainment industry to take reasonable measures to keep pornographic e-mails from reaching children. We feel confident the court will agree.Matthew Prince
While the predictions are all in fun, there is extremely sophisticated math behind them. Of course, we wouldn't advise any studio execs to make decisions based only on our predictions. If a studio does buy one of the films we've predicted to be a hit, our engineers have told me they'd be happy to attend any acquisition parties to provide the irrefutable statistical data to backup the studio's decision.
Matthew Prince
For a lot of these people, it's not good business to be sending out this material to people who don't want to receive it. For legitimate companies out there, they want to keep this material out of the hands of young people. This provides a mechanism whereby they can do that.
Matthew Prince
One study found that 80 percent of minors using e-mail regularly receive inappropriate e-mails. Another survey found that between 20 and 30 percent of visitors to pornographic websites are under the age of 18.
Matthew Prince
One of the porn industrys major marketing tools for making that enormous profit is e-mail. And many of the e-mails they send are hitting the in-boxes of children and teens.
Matthew Prince
While you might not expect it, predicting whether a movie is good or bad is a lot like determining whether an email message is spam or not.
Matthew Prince
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