Technology is the fashion of the '90s. It affects everyone, and everyone is interested in it - either from fear of being left behind or because they have a real need to use technology.
More Quotes from Jay Chiat:
Advertising ought to work by telling you what it is you want to tell, you should understand what you want us to do, what you want us to think, where you want us to shop.Jay Chiat
Fire has impacted every part of our lives - without fire, there would be no shopping, right? - that's how the Internet will intrude on our lives, particularly our kids' lives.
Jay Chiat
Eighty percent of what everyone's talking about never happens. I don't mean in terms of product development that's happening right now, I'm talking about the far-flung visions of the future.
Jay Chiat
If you really think about it, when watching television, you have product placement all the time.
Jay Chiat
First, this isn't about telecommuting, because we still have offices that people will come to regularly when they need to brainstorm together, meet with clients, or do research in the library.
Jay Chiat
The team architecture means setting up an organization that helps people produce that great work in teams.
Jay Chiat
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My assumption is that fundamentally the picture of the human animal, as developed by Freud, is largely right.
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Without knowing this, no man can dress a horse perfectly.
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