Versus is a word that perfectly captures the essence of our brand. It is immediate shorthand for competition and has a range that can suit everything from stick and ball sports, to bull riding, to field sports. We felt it was a slam dunk, and sports fans we talked to all agreed.
More Quotes from Gavin Harvey:
The NHL as an opportunity is obviously one where the level of competition is as good as it gets. It's an opportunity to improve our network on the path we've been on for a couple of years.Gavin Harvey
I think we can bring a focus to (hockey) and storytelling and coverage that will be something new. We're optimistic about growing the sport.
Gavin Harvey
It seemed like the time to make the break with the past and build on the new positioning.
Gavin Harvey
People didn't really watch us because we were outdoors, people watched us because there was dramatic activity going on. Like the Davis Cup, which takes place in the outdoors, but it really isn't an outdoor sport.
Gavin Harvey
Cycling continues to be an important part of OLN programming. With Lance Armstrong's retirement, fans are eagerly waiting to see who will emerge as the sport's next star. Through our coverage of the spring classics, we will be able to chronicle the drama
Gavin Harvey
We love the fact Lance has brought so many eyeballs and attention to the sport of cycling. But it's not just Lance.
Gavin Harvey
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Based on Topics: Sports QuotesBased on Keywords: shorthand
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