The first Nickelodeon generation of kids grew up in a video democracy where the words broadcast and cable meant nothing, and great characters and stories meant everything. This next generation of kids is platform agnostic. We already are programming to kids on 15 different platforms and we're excited to be expanding our tradition of strong content development to reach across broadband, digital and wireless screens that have become a daily part of their lives. Kids are the first adapters of the digital age and we are going to fully integrate our brand into that space with great character and story-driven content that will be developed specifically for the products they are accessing.
More Quotes from Cyma Zarghami:
He's bilingual, and he has a sense of adventure.Cyma Zarghami
We are in a digital era for kids, and our mission, obviously, is to keep up with kids, so we want to put our content on all the platforms they're looking for.
Cyma Zarghami
What we have found is that kids are responding to (the idea) that there are other kids out there that are having the same experiences that they're having.
Cyma Zarghami
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Based on Topics: Agnosticism Quotes, Product QuotesBased on Keywords: accessing, adapters, nickelodeon, story-driven
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