If they can get the weight positioned lower and further back from the face (inside the club head), then they can increase the launch angle, and reduce spin.
More Quotes from Chris Plummer:
Titanium heads also have more of a trampoline effect. They bounce the ball off the club faster so the ball has more speed and goes farther.Chris Plummer
It's important to match the club to the golfer.
Chris Plummer
We can fit a beginner for length, grip and club head speed.
Chris Plummer
We have more left-handed golfers here than any store I've been in. We can use all the technology, give them the same fittings.
Chris Plummer
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