A good story often increases the salability of an item without increasing its actual value.
More Quotes from Roy H. Williams:
Have you heard of this new thing called the internet? It's giving people new expectations. It's allowing them to become their own expert. Knowledge lies anxious at their fingertips. Gloss over the truth in your advertising and you'll quickly be dismissed as a poser.Roy H. Williams
Contrary to popular belief, Americans don't hate advertising.
Roy H. Williams
String Theory describes energy and matter as being composed of tiny, wiggling strands of energy that look like strings. And the pitch of a string's vibration determines the nature of its effect.
Roy H. Williams
A portal is a transitionary device of sight or sound that functions as a sort of third gravitating body between the this and the that, pulling us toward itself, allowing us to bridge into the unknown from the known.
Roy H. Williams
Words are mere shadows cast by ideas. But the ideas they represent are real.
Roy H. Williams
What this means is that the first week of every new series of ads will continue to yield softer results than you can expect to see in weeks two and three.
Roy H. Williams
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Based on Topics: Value QuotesBased on Keywords: item, salability
A musicologist is a man who can read music but can't hear it.
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I never felt I was quite the ticket academically. I always felt I had to put in an enormous amount of effort not to be disappointing. So I worked really hard, but at the time it suited me, because I didn't do very much else.
Emily Mortimer
If you cut down a forest, it doesn't matter how many sawmills you have if there are no more trees.
Susan George